Host and Speaker Profile: Abubakar Ibrahim, PhD

Sales & Marketing Professional | Renewable Energy Advocate | Award-Winning Strategist

Dr. Abubakar Ibrahim is a visionary leader and expert in the electricity distribution industry, with over 10 years of experience driving business growth, customer engagement, and operational excellence. As the founder of Empower Consult Africa, a renewable energy firm, and co-founder of the Advocacy for Environmental Conservation Initiative (AECI) Africa, Dr. Ibrahim is at the forefront of climate change action and renewable energy advocacy in sub-Saharan Africa.

Currently serving as the Regional Manager at Jos Electricity Distribution PLC, Dr. Ibrahim has demonstrated an unparalleled ability to lead high-performing teams and achieve outstanding results in revenue growth, customer service, and loss reduction. Under his leadership, the region saw a remarkable month-on-month revenue collection growth and decreased ATC&C losses solidifying his reputation as a results-oriented strategist.

Previously, as Head of Key Customer Accounts at Jos Electricity Distribution, he achieved a 100% payment rate for key accounts, showcasing his expertise in debt recovery and financial optimization. His extensive experience also includes serving as Head of Customer Service at Yola Electricity Distribution Company, where he transformed the customer service model to support rapid growth and enhance customer satisfaction.

Dr. Ibrahim’s leadership extends beyond the electricity sector, with his innovative marketing strategies earning him recognition as a Multi Award-Winning Marketing Strategist (2024) for the development of an app that revolutionized marketers' performance tracking through data-driven decision-making.

His impressive educational background includes a Ph.D. in Public Relations from the University of Nigeria, a Master’s in Peace Studies and Conflict Resolution from the National Open University of Nigeria, and a Master of Public Relations from Bayero University Kano.

Industry Recognition & Awards:

MD Award of Excellence (2023) – Recognized for outstanding contributions to business growth and operational excellence at JEDPLC.
Best Regional Customer Relations Officer (2018) – Awarded for exemplary customer relationship management at Kano Electricity Distribution Company (KEDCO).
Best Public Relations Officer (2013) – Awarded by the National Youth Service Corps (NYSC) for enhancing public image and communication strategies.

Why Dr. Abubakar Ibrahim?

Dr. Ibrahim’s commitment to customer engagement and sustainable energy practices, paired with his leadership in optimizing operational strategies, makes him an authoritative voice in the electricity distribution industry. His focus on customer service innovations and business growth ensures that attendees of the upcoming webinar will gain deep insights into cutting-edge communication strategies that can transform their own operations.

Comments

Nigeria Shall Rise Again!

Ibrahim Danbatta, Ph.D H ello Nigeria! For the past 3 days, when I learned you’ll be 62, an age for retirement, I’ve had a series of thoughts going through my mind. The retirement age is the point at which someone stops working, especially because of having reached a particular age. As in the case of Nigeria Instead of saying Happy independence, why not say happy retirement age? Instead of getting better like old wine , you’ve become even more confused like an old fool. Kidnapping, banditry, cattle rustling, interethnic /religious crises, insurgency & unemployment has been soaring in multitudes! How far 9ja? You’re once the giant of Africa! A caring mother to South Africa during the apartheid, a loving stepmom to Ghana & a proud land to all Nigerians!!! A country that was once filled with honey and milk. A nation where job once awaits graduates & offers a juicy package for its children! B ut today, bad leadership, corruption, nepotism, Godfatherism

Speaker Profile: Abubakar Sadiq Mohammed

Abubakar Sadiq Mohammed i s a seasoned leader in the electricity distribution sector, currently serving as the Chief Operating Officer (COO) at Kaduna Electricity Distribution Company (KE) . In this role, he ensures operational excellence across the company's activities, steering efforts toward efficiency and customer satisfaction. Prior to this, he was the Chief Commercial Officer (CCO) at Yola Electricity Distribution Company (YEDC) , where he successfully drove revenue growth and enhanced profitability through strategic initiatives in metering, billing, and revenue collection. With a career spanning over two decades, Sadiq has extensive experience in various industries, including energy, management consultancy, insurance, and finance, both in Nigeria and the United Kingdom. His diverse roles have equipped him with a deep understanding of the business landscape and the strategic acumen to navigate complex challenges. Sadiq's tenure as Business Development Manager at Mainstrea

Communication is Key: How Improving Workplace Communication Drives Employee Performance

Abubakar Ibrahim, Ph.D Communication is the backbone of any successful organisation. It allows the free flow of ideas, supports team bonding, builds trust, and ultimately drives success. Employee performance may suffer when communication is missing. Lack of clarity of message often leads to misunderstanding, confusion, and most times, missed deadlines. On the contrary, when there is a free flow of information, employee performance soars. Open dialogues, clear expectations and regular feedback can help employees feel engaged and empowered. It helps them to understand their job roles better and feel confident in discharging their duties. As professionals, it is important to understand the power of communication in the workplace. Managers must make it a priority to create and maintain open lines of communication that will foster a culture of collaboration and transparency. Here are ways managers can use communication to improve the performance of their employees: 1. Clear expectations:

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